AI-Driven Deal Optimisation for Bigger Wins

AI identifies cross-sell, upsell, and bundling opportunities while benchmarking competitors, helping reps maximise deal size and win rates.

Overview

Maximising deal value requires more than negotiation skills—it demands precise insights into buyer needs, competitive benchmarks, and growth opportunities. Sales teams often leave revenue on the table by missing upsell or cross-sell chances, or by failing to position bundles effectively.

GullyAI’s Deal Optimisation solutions use advanced AI to uncover hidden revenue opportunities, benchmark competitor strategies, and guide reps to offer the right solutions at the right price. By enabling smarter deal structuring, our system helps sales teams improve win rates, increase average deal size, and accelerate revenue growth.

Benefits

Maximise Deal Value

AI uncovers upsell, cross-sell, and bundling opportunities, ensuring reps capture more value from every customer interaction and deal.

Improve Win Rates

Benchmark competitor pricing, positioning, and offers in real time, helping sales teams outmaneuver competition and close with higher success.

Shorten Negotiations

Provide optimised deal structures instantly, equipping reps to accelerate deal cycles and reduce lengthy back-and-forth negotiations.

Improve Sales Confidence

AI recommendations ensure deals are packaged strategically, giving reps the clarity, support, and confidence to close stronger deals.

Scale Revenue Growth

Replicate successful deal strategies across teams and regions, enabling organisations to drive consistent revenue growth globally.

Key Services

Cross-Sell & Upsell Intelligence

AI detects hidden buyer signals and recommends cross-sell and upsell opportunities to expand deal size and lifetime value.

Competitor Benchmarking

Continuously monitor competitor deals, pricing, and positioning, giving your sales reps the edge to respond smarter and win.

Deal Structuring Optimisation

Generate AI-driven deal structures that balance customer value with profitability, enabling reps to negotiate smarter.

Dynamic Bundling Recommendations

Customise bundles of products or services that align to buyer needs, improving satisfaction while increasing order value.

CRM & CPQ Integration

Sync AI-powered insights into CRM and CPQ tools, ensuring reps access recommendations directly in their daily workflows.

Use Cases

Enterprise Sales

Unlock upsell opportunities in major accounts by using AI to identify expansion areas, improving account value and strengthening trust.

B2B SaaS

Recommend premium features, add-ons, or higher tiers during negotiations to increase contract values and reduce churn risk significantly.

Retail & E-Commerce

Use AI to build personalised bundles that encourage higher cart values and help customers purchase complementary products.

Telecom & Utilities

Identify targeted upgrade and cross-sell opportunities that improve customer loyalty, reduce churn, and increase user revenues.

Manufacturing & Distribution

Bundle equipment, spares, and service agreements strategically, helping reps close recurring and higher-value contracts.

Our Process

Discovery & Goal Setting

Collaborate with stakeholders to define optimisation goals, target accounts, and measurable outcomes for deal performance.

Data Integration

Collect and unify CRM, competitor, and sales data to train AI models that generate actionable insights for smarter deal strategies.

Model Development

Build predictive AI models that evaluate buyer signals, competitive benchmarks, and deal patterns to deliver precise guidance.

Deployment & Integration

Embed AI recommendations into CRM and CPQ workflows, giving reps seamless access to intelligence during negotiations.

Continuous Refinement

Improve AI models continuously with fresh sales data and market inputs, ensuring optimisation strategies stay effective.

Why Choose GullyAI

Revenue-Focused AI

Our solutions are built to directly grow deal size, win rates, and ROI, making every negotiation more profitable and impactful.

Proven Sales Expertise

With experience across industries, we understand complex sales cycles and deliver AI that aligns with business realities.

Seamless Workflow Integration

We integrate AI into CRM, CPQ, and sales tools, ensuring reps access intelligence without disrupting daily workflows.

Competitive Advantage

Real-time competitor insights help you counter effectively, ensuring your deals stay competitive and positioned to win.

Scalable Solutions

Our AI evolves with business growth, adapting strategies across teams, regions, and industries without loss of performance.

Frequently Asked Questions

AI analyses sales data, buyer signals, and competitor benchmarks to suggest upsell, cross-sell, and bundles, helping teams close larger deals consistently.

Yes, our solutions connect seamlessly with CPQ and CRM platforms, embedding AI-driven recommendations directly into existing sales workflows.

Absolutely. Our AI continuously benchmarks competitor strategies, ensuring your deals remain competitive while increasing overall deal values.

Organisations typically see improved win rates and higher deal values within the first quarter of adopting AI-driven deal optimisation solutions.

No. AI provides insights and deal recommendations, but sales reps remain central to building trust, managing relationships, and finalising deals.

Win Bigger Deals with AI-Powered Optimisation

Use AI to uncover cross-sell, upsell, and bundling opportunities while staying competitive—empowering your reps to close smarter, larger deals.

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